Jennifer Tribe, of Highspot Inc., is a Twitter evangelist and rightfully so. As a consultant who advises clients on non-fiction publishing projects, she’s witnessed the power of Twitter as a tool for networking and keeping pace with the rapidly changes facing publishing in the digital era. And she’s been an instrumental part of building the publishing community on Twitter.
In response to her own desire to connect with others in the book industry, Jennifer created the Directory of Book Trade People on Twitter. Today, this veritable who’s who of the publishing Twitterati is the go-to resource for publishing professionals. She created a separate author directory, helping hundreds of authors take advantage of the power of Twitter to connect with their readers, build their personal brand, and keep current with industry news.
Jennifer’s directory projects and her always-relevant and interesting Twitter stream lead me to ask her about the business utility of Twitter. In this short interview, she explains how she personally uses Twitter and how Twitter is transforming the way the publishing industry interacts.
Learn more about Twitter at Tweet Camp, a new online workshop from Booksquare University.
Interview:
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2 responses so far ↓
The Daily Square - Pyramids Edition | Booksquare // Jun 8, 2009 at 4:30 pm
[...] The Book Trade Directory is a Who’s Who of Publishing Professionals on TwitterWe kick off the grand opening of Booksquare University with a terrific interview with Jennifer Tribe. If you (or someone you know!) isn’t on Twitter, this interview will change your mind. [...]
Commercial Break: Twitter and Tweet Camp | Booksquare // Jun 10, 2009 at 3:32 pm
[...] plugged in to the right people on Twitter, every day is, as Jennifer Tribe of Highspot, Inc noted, like attending a master [...]
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